Fallout 3 marketing/Items

The following promotional items were giveaways related to the release of Fallout 3 or were available with special editions of the game.

Vault Boy bobblehead

 * Multiple different versions of Vault-Tec bobbleheads have been produced. The first version was provided to members of the press at shows such as E3 and the Tokyo Game Show as a promotional item. This version is in a different pose and is larger than the more common version. It appears to have the same position as the Charisma bobblehead. This version is made of durable resin, similar to the collector's version and other collectible bobbleheads. It has a solid resin base.
 * The second version was included in the Collector's Edition and is modeled after the bobblehead found in the game. It is made from a lighter plastic, with a hollow plastic base.
 * The third version is 7 inches tall and was sold at the Bethesda store. There are two variants, one with Vault Boy having his hands on his hips and one giving the thumbs up.
 * The fourth version is 5" tall and was sold on the Bethesda store. There were 14 bobbleheads available of this version; Strength, Perception, Endurance, Charisma, Intelligence, Barter Energy Weapons, Explosives, Lockpick, Melee Weapons, Repair, Speech, Sneak and Unarmed. They are modeled after the in-game bobbleheads of their corresponding SPECIAL attribute or skill. These bobbleheads are part of a series, with three sets released.

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Skill bobbleheads

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Vault-Tec lunchbox


The Vault-Tec lunchbox was available as part of the Collector's Edition of the game. It was also sent out to journalists by Bethesda. The collector's edition of Fallout 3 features a Vault Boy bobblehead, The Art of Fallout 3 (which features concept art for the game), and "The Making of Fallout 3" DVD. The entire package is contained in a Vault-Tec lunchbox container.

There is also version 1, similar to the bobblehead in that it was sent to journalists it was changed for the Collector's Edition. Version 1 has a few differences, such as that there is no print on the sides, the prototype lunch box is much closer to being square than the Collector's Edition version, and the slogan on the back where the Collector's Edition says "Prepare for the Future" the prototype version says "We'll Be There!"

Nuka-Cola bottle
A bottle of Nuka-Cola sent out to journalists during the early days of Fallout 3 promotional activities, as well as given out at E3 2008.

Bottled by Avery's Beverages from New Britain, Connecticut. Bethesda commissioned them to re-bottle a sizeable amount of their standard cola as Nuka-Cola for distribution to the journalists and E3 patrons.

The following writing is found on the label:
 * On the left side of the label, vertical disposition, is written: "Bottled by Avery's Beverages - New Britain, CT. 800-340-0830 - www.averysoda.com"
 * On the right side of label, vertical disposition, is written: "Ingredients: Carbonated Water, Pure Cane Sugar, Caramel Color, Phosphoric Acid, Natural Flavors, Sodium Benzoate (a preservative), and Strontium (for that radioactive kick!)"
 * On the bottom of the label, horizontal disposition, is written: "© 2008 Bethesda Softworks LLC, A ZeniMax Media company. All rights reserved."
 * On bottom-right corner of label is written: "12 FL OZ"

Purified water bottle
The Fallout 3 themed water bottles were given out in Leipzig Germany at the Gamescom 2008 convention. The label has "Fallout 3 Purified Water" on it. These are made to mimic the in-game purified water bottles.

Pip-Boy digital clock
This clock is available with Amazon.com's Survival Edition of Fallout 3. The Survival Edition features a life-size model of the Pip-Boy wrist computer whose screen is a fully functional digital clock display.

The Pip-Boy Deluxe Chronometer functions solely as a digital clock, with no alarm functions. It uses 3 AA batteries, which were included, placed in the top. The dial to the left of the display can be moved up and down a bit and the STATS, ITEMS, and DATA buttons are used to set the time. The Geiger counter works as a compass on this item. It can be worn on the wrist and comes with a stand for display.

Nuka-Cola bottle opener
The Nuka-Cola bottle opener was given with pre-orders of Fallout 3 at Best Buy, including a limited supply for customers who bought the first lot after release.

Vault Boy hand puppet
A reference to the official Fallout Penny Arcade Comic, this puppet was given out at Penny Arcade Expo (PAX) 2008 in exchange for the Fat Man desktop card. Only 1500 of these puppets were made.

Fallout 3 tin can with t-shirt
This set was only available in Poland with Cenega.pl's Game of the Year edition. Inside the tin can was a blue Fallout 3 t-shirt.

Vault Boy T-shirt
This t-shirt was available if you preordered the game at Walmart.com or Asda.com.

Fallout 3 T-shirt
This t-shirt was often worn by members of the Fallout 3 development team. It was also sent out to journalists by Bethesda. A version of this t-shirt can be purchased for your avatar to wear on Xbox Live.

Fallout 3 soundtrack CD
A CD featuring five songs from the soundtrack (three of them from Three Dog's broadcast at Galaxy News Radio) was made available to people who pre-ordered the game at GameStop. The track list is as follows: I Don't Want to Set the World on Fire by The Ink Spots, Way Back Home by Bob Crosby, Butcher Pete (Part 1) by Roy Brown, Main Title and "Fallout 3 Soundtrack - Megaton."

Vault Dweller's Survival Guide: Hardcover Press Edition
This version is the only hardcover version of the Fallout 3 Vault Dweller's Survival Guide measuring roughly 8" x 11." It is not actually a "survival guide" like the others. There are roughly 20 pages containing concept art, information about the game along with screenshots, and press contact info for Bethesda. The rest of the pages are blank notebook pages for notes. This was the Fallout 3 press kit sent out to journalists by Bethesda and why the internals contains general info and press contact information.

Vault Dweller's Survival Guide: Pocket Reference Edition


A booklet with the pocket edition of the Vault Dweller's Survival Guide. The guide contains all types of great survival information. It contains roughly 43 pages and is printed on old pulp style paper. A must for any new wasteland survivor. This was given to Gamestop managers and customers that preordered the game online.

Vault Boy sticker sheet
This sticker sheet was given out in limited quantities from those who pre-ordered their copy of Fallout 3 from Blockbuster in the United States.

Fallout 3 promotional Vault-Tec mug
This Vault-Tec mug was given as a bonus with the Fallout 3 limited edition on PS3 in several countries in Asia.

Vault Boy lapel pin
Sent out to journalists by Bethesda. Also given as a pre-order bonus from Best Buy.

Vault Boy keychain
It was sent out to journalists by Bethesda and given as a preorder bonus in Australia by JB Hi-Fi stores. It was also given with the PC version of the game in Norway when ordered from GameZone.no.

Vault-Tec SimTek 1000 Holographic Archive ViewMaster
These Fallout themed Fisher-Price View-Masters were given out to attendees of E3 2008.

Limited Edition
There was also a limited edition of the game simply called the Fallout 3 Limited Edition that was exclusive to the UK and available only through the retailer game. It comes with the game and a Brotherhood of Steel power armor figurine.

Fallout 3 BOS-in-a-BOX
The Brotherhood of Steel figurine given as a pre-order. This figurine was available in the UK and France. There is an alternate version that looks the same which was given out with the special edition of the game in Europe.