Pete Hines

Pete "Big Gai" Hines is the senior vice president of global marketing & communications at Bethesda Softworks. He is in charge of public relations and marketing of games published by Bethesda, including Fallout 3, Fallout: New Vegas, Fallout 4 and Fallout 76.

Career
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Hines spent his student years as a DJ for the college radio station. He also acted as commentator for the women's basketball team radio broadcasts, and was the PA announcer for men's soccer. He also built up experience writing press articles and team programs, between assisting a finance professor with research work. He describes it as "a ton of practice at writing, public speaking, press relations, talking to people one-on-one or in groups, and things it turned out I really enjoyed doing."

Following graduation, Pete worked for the American College of Cardiology and the American Association of Blood Banks, writing professionally for around 5–6 years. In addition to this, Pete wrote for The Adrenaline Vault for 3–4 years on a part-time basis.

Through this he developed a number of contacts within the industry, including current colleagues Todd Howard and Emil Pagliarulo. Pete explains that journalistic experience is useful for games designers, because "it gives you the chance to show that you know about games, can break down why a game is good, or isn’t, and make good arguments and give compelling reasons."

Pete finally combined his professional writing with his gaming hobby in 1999, when he was recruited to Bethesda Softworks' marketing department. Pete writes the games' manuals as well as being in charge of all information that is released to the public - press releases, web and blog updates, and announcement posts on the forums. Along with Todd Howard, Pete is frequently interviewed by the press and gives demonstrations of in-development games to industry organizations and (such as at PAX) the wider public.

Source: Bethesda Blog